This post is about one of my friends who is studying to be an electrical engineer. He contacted me about 6 months ago asking whether he can earn money on the net without spending a single penny. I thought a lot about it and this was my reply to him:
Hi *******,
Yes you can, but it will take you awhile before you start making any money. Maybe as much as year, or two. Here are some steps you can take if you don’t want to spend much money:
Create a blog on http://www.worpress.org on the subject of your choice (make sure you choose a subject which you are interested in).
Use a simple and clean template and put your Google Adsense code on it to earn the money.
Devote one hour every day to your blog and try to write two good posts (current events, news, reviews etc) on the topic you have chosen.
Submit each of your posts to all the famous bookmarking sites like digg, stumble upon etc. (this will take an extra 10 mins).
Go everyday to http://forums.digitalpoint.com/forumdisplay.php?f=65 and see the NEW DIRECTORY ANNOUNCEMENTS in the section. Submit your site to two new directories every day free of cost.
Register with some forums in your niche and put your website URL in your signature. Use the forum everyday for half an hour and interact with people in the forum
When you start getting some traffic from bookmarking sites or forum threads or search engines, you will be making some money out of it in Google Adsense.
When you get your first $10, start hunting for cheap links for your blog. Remember to get ONLY related links. Please remember to put all your money back into the site (promoting it) for quite some long time. Then will only it will rise.
Get more and more links when you get more and more money. That will give you more and more traffic. Which means more and more money.
So these are the steps I think I can tell you. Do let me know if you actually plan to follow them.
So the main points here were to get some free traffic first, which will make you some money, use that money to get some paid links, which will increase your traffic further.
Yesterday I was discussing with him like how is his project going. So he showed me his Google Adsense for the last month (5th month). In his 5th month he made around $602. But he has put in all the money he has earned back into his blogs promotion.
Today his 300+ post strong blog (niche: renewable energy news) gets around 1200 uniques per day and make him around $600/month. He says, he still does not need any money right now, so he will be using all his money back into his blog for next 6 months 
Many of the websites I run rank number one on Google and other search engines. Most of them are at least in top 20 rankings of major search engines.
Why do I get such good ranking?
- Well written and unique content
- Strong link building strategy
As we all know content is king. So I m not going to talk about that right now. Instead, let me take you through my link building strategy step by step.
How and when to get what types of links?
This is the topic I am going to address. But instead of giving you a lecture, I am just going to break it down into how I do it day by day.
This is the process of my website development and link building:
- Day 1: Buy a domain which has the keywords in the niche you have chosen.
- Day 2: Create one page website (around 500 words) based on your keyword(s) and create around 3 to 4 links to wikipedia pages that are related to your keyword. These wiki links will help search engines to assign a website-category to your site. Then get one backlink (I normally get this link from one of my own directories) for the site. Then forget about the site for a month. During that month you can be thinking about your other websites;-)
- Day 30 (After one month): Expand the website to 5 pages of content and get 4 more links, one each from a directory, a blog post, a social networking site and a regular site. Then again forget this site for a month.
- Day 60 (after two months): This is the time when I start working on the website to make it 100 page website. I make sure that I have to get one back-link for each of my page I am creating. So after this phase is completed, I have just 5 links to my homepage and 1 link each to my internal pages. This internal pages link prevent your pages going into supplemental index of google.
- Day 90 (after 3 months): This is the time when I start my FREE directory submissions. I follow all the new-directory announcement sections in various webmaster forums for new directories. These links are the easiest to get and for free. Other than these, I submit to around 1000 free directory list. It takes around 10 days of work.
- Day 120: (after 4 months): At this time, I start looking for 3-way link exchanges. I do it in two ways. First one, the old regular method, by emailing the webmaster (but with very much personal touch). Secondly, on webmaster forums like Digital Point. I avoid doing reciprocal link exchange.
- Day 150 (after 5 months): I add around 100 more pages to my site with 1 link each for every new page. Yes, this takes a lot of time but is really worth it. This is the point where I do around 20 article submissions. for backlinks to the homepage.
- Day 180 (after 6 months): This is the time when I start spending money on the site to get links. I start submitting to paid directories (including good ones like: yahoo.com, botw.org, addalink.org, alivedirectory.com etc.). I start buying paid content-embedded links. I strictly avoid getting any site-wide links (except for directories, which is a different story all together).
This is normally the time when my site gets comes out of sandbox mode and starts earning some pretty good cash. At this point, I add this site to around 20 of my own directories (with all different TITLE and description). I also add at-least 20 of my internal pages (different pages to different directories) from this site to each of my 20 directories (total of 400 links). These directories of mine are unknown to general public and is sole purpose of getting links to my own sites.
So, this is the time when my site is running full fledged. After this I CONSTANTLY keep adding the content as well as back-links.
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