Archive for the 'Advertising Networks' Category

Alternatives to Google Adsense

Every now and then, people get banned from Google Adsense for some reason. I hold the view that Google will ban you only if you have done something wrong. Not otherwise. But many people have many different views on that. Anyway, this post is not about how not to get banned from Google Adsense, but on what the alternatives are if you do get banned from Adsense! This is one of the most common question asked of me by email, what are the alternatives to monetize a blog, or a website if you cannot use Google Adsense.

Here is the list of a few Google Adsense alternatives:

  • Kontera - Kontera is not exactly an alternative to Google Adsense, being an inline text link, but it is something that works best with it. This is my second best earner after Adsense.
  • ValueClickMedia - ValueClickMedia is one of the two best CPM/CPC based network (the other being CasaleMedia). It is difficult to get accepted into it. But if you get into it with a quality site, there is nothing quite like it.
  • CasaleMedia - The second best CPM/CPC based quality network which can make you good money online. Not that difficult to get accepted and they have many quality campaigns for good CPM and CPC.
  • NeverBlueAds - My first choice for proper affiliate programs. They have good collection of advertisers and quite good support too.
  • ClickBank - If you are new to affiliate marketing and want to try selling digital products, this is the best network available. You get auto accepted. They have digital products for most of the niches on the net. So whatever the niche of your website, you will find a product to sell on it.
  • Adbrite - Adbrite is also a good Google Adsense alternative for making money online. This works best for website which have a huge number of impressions. I use them for my low quality websites which have quite high page impressions.
  • Chitika - Chitika is a network whichwas quite bad, but has learned from it’s mistakes and is now quite good. They have started different kinds of new products.
  • Amazon - I use amazon by putting just one or two related books/cd/dvds link on all my sites. It is good to just put one related link of a book or related product and forget about it. I am starting to get some good results with their widget products as well.
  • TNX - A new link selling network which allows you to sell links on any site with or without traffic, or even decent Page Rank. So if you have a new site, you can make some money with TNX by just selling one unique link on a page.
  • WidgetBucks - If you have a website related to electronics products or other shopping related sites, then you can make good money with widget bucks
  • Adtoll - Adtoll is a new and promising Adbrite type of advertising network, which allows you to sell your own links as well as RON links.
  • Adversal - If you run wallpapers, pictures or celebrity related sites and you don’t have a problem running pop-ups, then Adversal is the best pop-up network at the moment.

What about you? Tell us about your experience with these networks and any others that you like.

Affiliate Strategies for Newbies

Many times I get asked a simple question from newbies:

I am a newbie to affiliate marketing and PPC, can you let me know few tips and tricks to getting started?

Well, I don’t have any tricks up my sleeve, but yes, there are some tips.

I think the easiest way to learn affiliate marketing and PPC is to try it yourself. What is the simplest place to start? In my opinion, many online marketers have started and having good success with clickbank, and is a good place to start. I recommend it.

For newbies in this field, its is difficult to make websites (or landing pages) as it involves a lots of different stuff. So, the simplest way is to send the traffic directly to advertiser’s website. It is not the best way, but it is the simplest way to start. Remember to do a little bit of research and try to choose a non-saturated clickbank niche for your campaigns. Here is a list of good campaigns and advertisers, I would advise that you try some yourself to see how they work:

  1. Commission Blueprint - huge commissions and easy conversions makes good money for affiliates marketers.
  2. Make Money Flipping Websites - a video series teaches anyone how to earn money from home flipping websites.
  3. 12 Month Millionaire - amazing money making secrets of a 28 year old who made $100 million in two years!
  4. Web 2.0 Wealth - learn how to make multiple incomes from custom Wordpress blog with multiple income options.
  5. Flipping Domain Names - learn how to make $1,000 a month simply buying and selling domain names.
  6. Recession Rescue System - 3 giants of the internet marketing world show you how to make money in a recession.
  7. Blogging to the Bank - the best blogging advice on the net. Highly recommended.
  8. Secret Affiliate Code - send traffic and make money, great promotional tools are here

So what are you waiting for, get started today and soon you’ll be earning good money.

Affiliate or Adsense ?

I have a website in the health niche. This site is about 2 years old and makes around $500/month consistently with adsense since last year. This site has a top 5 ranking on most search engines for some very good keywords and gets around 1,000 unique visitors a day. So, with those 30,000 uniques and $500 in adsense, I was happy with $16 eCPM. Who wouldn’t be? That is a pretty good eCPM. So, I was very happy with this site. Until a couple of days ago.

So what happened two days ago?

I got an email from one of my competitors, saying that he is willing to buy my site (they had seen the search engine rankings for it). I told them that the site is not for sale. Then, they gave me an offer which was very difficult to refuse. An offer of $20,000 for the site. I was shocked. Is my site that worth? How he is going to monetize the site making that much money? All these questions came to my mind.

At first, with the amazing offer price, I was just about to sell it. But then I thought, wait, why not try and see what he is going to do with the site. I can do that myself and see if my earnings can be increased. So I started researching the related sites and found that most of my competitors are not running Adsense but running some affiliate links which have some very big payouts.

I put those affiliate links on my site 48 hours ago and here are the stats I see for those 48 hours:

So in 48 hours, that’s a total of $652.60. So if I keep earning that sort of money every day, that would be around $9,789.00 per month from this site alone! Even if I average the figures down a bit to $200 per day (instead of current $326.30), I will be making at least $6,000 per month from this site, which was only making me $500 per month through Adsense until now.

So, Adsense is not always the best way to monetize your website. If you can the right type of affiliate programs which pay well and suit your niche, you can earn more, a LOT more!

Later on this month I will update you all on how the month went.

So, whats next?
As of now I have kept adsense on the site. I will keep them for next 5 days (total of seven days). Then I will remove them for next 7 days and will compare my affiliate earnings from these two weeks. That will decide whether I should remove adsense completely from the site or not.

What do you think? Have any of you had similar experience with changing from adsense to affiliate, or even the other way around?

Google Adsense Has New Terms and Conditions

The Google Adsense policy has changed. They announce about it here. Of course you will also see it when you login to your account. So what has changed?

The most common change in the policy is that most instances of “Website(s)” is changed to “Property(ies)” to take care of the new Adsense avenues like gadgets. The second major change is the privacy policy where you need to have a privacy policy on your site which needs to mention about cookies.

Here are the other changes (other than the mentioned above)

In Point one:

Program is subject to Google prior approval

is changed to

Program is subject to Google’s prior approval

and

located at https://www.google.com/adsense/policies, or such other URL as Google may provide from time to time

is changed to

located at https://www.google.com/adsense/policies, and/or such other URL as Google may provide from time to time

and

By enrolling in the Program, You represent that You are at least 18 years of age and agree that Google may serve third party and/or Google provided advertisements (such Google-served advertisements, collectively, “Ads”), related Google queries and/or Ad search box(es) (collectively, “Links”), Google Web and/or Site search results (collectively, “Search Results”), and/or Google referral Ads (“Referral Buttons”) in connection with the Web site(s) that You designate and the Atom, RSS, or other feeds distributed through such Web site(s) (each such Web site or feed, a “Site”). For the avoidance of doubt, any reference in this Agreement or the Program Policies to an individual “Web page”, “Web site”, “Web site page” or the like that is part of the Site will also mean feeds distributed through such Web site. Multiple accounts held by the same individual or entity are subject to immediate termination unless expressly authorized in writing by Google (including by electronic mail).

is changed to (read it, it is important. About privacy and cookies):

By enrolling in the Program, You represent that You are at least 18 years of age and agree that Google may serve (a) third party and/or Google provided advertisements and/or other content (such third party provided advertisements, Google provided advertisements and other content, collectively, “Ads”), provided, however, that if Google serves non-compensated content, You will have the ability to opt out of receiving such content as part of the Program, (b) related Google queries and/or Ad search box(es) (collectively, “Links”), (c) Google Web and/or Site search results (collectively, “Search Results”), and/or (d) Google referral Ads (”Referral Buttons”), each in connection with the Web site(s), media player(s), video content and/or mobile content that You designate, or such other properties expressly authorized in writing by Google (including by electronic mail) (such other properties, “Other Properties”), and the Atom, RSS, or other feeds distributed through such Web site(s) , media player(s), video content, mobile content and/or Other Properties (each such Web site, media player, video content, mobile content, Other Property or feed, a “Property”). For the avoidance of doubt, any reference in this Agreement or the Program Policies to an individual “Web page”, “Web site”, “Web site page” or the like that is part of the Property will also mean feeds and media players distributed through such Web site. Multiple accounts held by the same individual or entity are subject to immediate termination unless expressly authorized in writing by Google (including by electronic mail). In some circumstances expressly authorized in writing by Google (including by electronic mail), You may enroll in the Program and create an account for the sole purpose of receiving payment from Google, and not, for purposes of clarification, for the purpose of displaying Ads, Links, Search Results and/or Referral Buttons on a Property. If, however, You subsequently use your Account to participate in the Program (i.e. for the purpose of displaying Ads, Links, Search Results and/or Referral Buttons on a Property), then such use of the Program will be governed by the terms of this Agreement. You must have and abide by an appropriate privacy policy that clearly discloses that third parties may be placing and reading cookies on your users’ browser, or using web beacons to collect information, in the course of ads being served on your website. Your privacy policy should also include information about user options for cookie management.

There are many other changes, but in short the major changes (as per my understanding of the above differences) are:

  1. You can put adsense search and referral ads on pages without content
  2. You can put adsense on error, registration, chat and thank you pages
  3. You need privacy policy on your site with says that advertisers (google) may use cookies to track information
  4. You can show adsense ads from more than one adsense account on same page at the same time
  5. You can now run contextual ads from other companies like yahoo on the same page

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Googles Other Secret Advertising Network

Everyone knows Google owns the AdSense network. Google AdSense has been credited with bringing the Internet back to life after the dot com burst of 2001. Some people may even know about AdSense for domain. This is Google’s network for handling advertising for large domain name holders.

Recently, Google started a new ad network but is not telling anyone about it – the Google Display Advertising Network.
The Google Display Advertising Network was created so Google can go after Fortune 1000 companies, which buy advertising to build a brand more than to sell a product. Google already dominates text and CPC ads so going after display and video ads is the next logical step. Google offers display and video ads to AdSense publishers on CPC and CPM format already. However, the formation of the Display Advertising Network is a clear signal that Google really want to push this forward.
How do you join the Google Display Advertising Network? You can’t. Google won’t even acknowledge it exists. You won’t find anything written about it in any of Google’s web properties. The only way to get into the display network is if Google invites you, which is how I found out about it.
Google has been hand-selecting sites (no word on how many sites has been chosen) that they want to put in front of Fortune 1000 companies. The goal being to sell these big companies display and video ads at a very high CPM – unlike the AdSense network, the display network is 100% CPM based.
While Google won’t tell normal AdSense publishers what the revenue split on their account is, they are much more open with the display network. As a matter fact, every display network members negotiates a flat CPM rate with Google. The contracts are one year long and publishers have to guarantee Google that they will provide a minimum amount of ad inventory each month. Publishers can serve more than the minimum amount and still receive the same CPM rate for the overage.
Reporting by the display network is currently via weekly emails from Google. The information is extremely limited. The only information shown is your weekly ad impressions and page views. Take that ad impression figure, multiply it by your CPM rate and you’ll have how much you made.
I am not allowed to reveal CPM or any financial data of the Google Display Advertising Network. However, I can tell you that the 300×250 display network ad running on one of my sites is my most profitable Google ad.